Privacy Policy
How Without Panic collects, uses and protects visitor, subscriber and customer information.
Last updated: 8 August 2026
Without Panic provides beginner-friendly digital marketing guides, templates and website review products for small business owners — including SEO Without Panic, available now, and additional Without Panic products such as Meta Ads Without Panic as they become available. This Privacy Policy explains how we collect, use and protect personal information when you visit withoutpanic.com, contact us, download free resources, join our email list or buy a product.
Contact: hello@withoutpanic.com
1. Who we are
Without Panic is responsible for personal information collected through this website, our forms, our customer communications and our digital product delivery process, across all Without Panic products including SEO Without Panic and future products such as Meta Ads Without Panic.
2. What personal information we collect
We may collect your name, email address, business name, website URL, country or location if provided, product purchased, payment/order details, messages you send to us, information submitted for a website SEO review, expressions of interest in upcoming products, website usage data and technical data such as device type, browser type and IP address.
For the $99 Complete Pack + Website Review & SEO Report, we may also collect information about your website, business goals, services, target customers, SEO concerns and any details you choose to provide in the intake questionnaire.
3. How we collect information
We collect information when you visit the website, complete a contact form, sign up for a free checklist, register interest in an upcoming product, buy a digital product, complete a website review questionnaire, email us directly, or click links in our emails or ads.
4. Why we use your information
We use your information to deliver digital products, send free resources you requested, provide customer support, prepare a written website SEO review/report if you buy the $99 product, let you know when an upcoming product such as Meta Ads Without Panic is ready, send useful marketing-related emails where permitted, manage customer records, improve the website and products, understand which pages and offers are working, run and measure advertising campaigns, and meet legal, tax and accounting obligations.
We do not sell your personal information.
5. Email marketing
If you sign up for a free checklist, register interest in an upcoming product, or sign up for email updates, we may send you practical tips, product information and follow-up emails. You can unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us at hello@withoutpanic.com.
We may use Brevo or another email/CRM provider to store subscribers, manage email lists and send email campaigns.
6. Payments and digital product delivery
Payments and product delivery may be handled by Payhip or another payment/digital product platform. When you buy a product, the payment provider may collect and process your payment details, email address, order details and other information needed to complete the transaction.
We do not normally receive or store your full card details.
7. Analytics, cookies and advertising pixels
Current state: this website does not currently have Google Analytics, Meta Pixel, or any advertising/marketing cookies installed or active. Only strictly necessary cookies and local storage (needed to run the site, such as remembering your cookie preference and basic form protection) are in use today.
If we add optional analytics or advertising tools in future — such as Google Analytics, Meta Pixel, Payhip analytics or Brevo tracking — they will only run after you choose "Accept optional" in the cookie banner or turn them on in Cookie Settings. You can open Cookie Settings at any time from the link in the footer of every page to accept, reject or change your choice, including withdrawing consent already given.
This policy will be updated to name the specific tools in use whenever any optional analytics or advertising technology is actually switched on.
8. Who we share data with
We may share necessary information with trusted service providers including payment processors, digital product delivery platforms, email marketing/CRM providers, website hosting providers, analytics providers, advertising platforms and professional advisers where needed for accounting, legal or business purposes.
These providers only receive information needed to provide their services.
9. How long we keep your information
We keep personal information only for as long as needed. Customer/order records may be kept for up to 7 years for tax and accounting purposes. Email subscriber and interest-list records are kept until you unsubscribe or ask for deletion. Contact messages are kept as long as needed to respond and manage the relationship. $99 review questionnaire and report information is kept as long as needed to provide the service and keep a reasonable record of the work delivered.
10. Your rights
Depending on your location and applicable law, you may have rights to access, correct, delete, restrict or object to certain use of your personal information, withdraw consent where processing is based on consent, request a copy of your data, or complain to a data protection authority.
To exercise your rights, contact hello@withoutpanic.com.
11. International users
Our website and products may be accessed internationally. Your information may be processed by service providers located in different countries. Where required, we rely on appropriate safeguards for international transfers.
12. Children
Our products are intended for business owners and adults. We do not knowingly collect personal information from children.
13. Changes to this policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new “last updated” date.